Rich Rags highlights the two Philadelphia rappers' journeys from struggle to lavish, money/music/fashion-led lifestyles— were they to release music together. Yes, sadly this is only conceptual.

To increase hype around the collaboration, rollout includes a double release: an anonymous surprise and a glow-in-the-dark deluxe release featuring the artists.

The glow effect is also applied to the merch;
a special detail that suits the artists' unique, out of the ordinary fashion senses.

Other deliverables include CD and LP prints,
a tracklist and lyrics booklet, and alternate covers dawning artist-specific nods to love, money, and Philly.